A practitioner's consultancy.
ARC was founded on a simple observation: most businesses run on operations that have outgrown the way they were built. We exist to engineer the crossing — from manual work to systems that scale
From observation to
system
Why ARC exists, and what we built it to do.
"Operations get better when the manual work is replaced
by something deliberate. That deliberate thing is what we
build."
ARC was founded on a simple observation: most businesses run on operations that
have outgrown the way they were built. Spreadsheets shadow the ERP.
Tools don't talk to each other. The discipline lives in someone's head.
ARC exists to engineer the crossing — from manual work that ages
with the company to systems that scale with it.
We work exclusively in Odoo. The platform fits the businesses we serve: modular enough to grow with them,
integrated enough to replace five disconnected tools, and accessible enough that the team running the operation
can actually use it. Six disciplines, one operational logic — implementation, process improvement,
web building, business development, app integration, and dashboards.
The promise is engineered restraint: the right system, configured around the operation, built to hold without constant repair — and a partner that doesn't disappear once the project closes
A practitioner's consultancy.
"Operations get better when the manual work is replaced
by something deliberate. That deliberate thing is what we
build."
ARC was founded on a simple observation: most businesses run on operations that
have outgrown the way they were built. Spreadsheets shadow the ERP.
Tools don't talk to each other. The discipline lives in someone's head.
ARC exists to engineer the crossing — from manual work that ages
with the company to systems that scale with it.
We work exclusively in Odoo. The platform fits the businesses we serve: modular enough to grow with them,
integrated enough to replace five disconnected tools, and accessible enough that the team running the operation
can actually use it. Six disciplines, one operational logic — implementation, process improvement,
web building, business development, app integration, and dashboards.
The promise is engineered restraint: the right system, configured around the operation, built to hold without constant repair — and a partner that doesn't disappear once the project closes
Mission, vision, values.
The principles that decide what we say yes to, and what we walk away from
→ MISSION
Engineer the crossing.
Move businesses from manual operations to systemized execution —
one credible, hands on engagement at a time. The arc between two states, finished.
→ VISION
The practitioner's
consultancy.
Become the firm businesses call across MENA and Europe when the system actually has to work —
the one that closes
engagements with operations that hold
without us.
→ VALUES
Five anchors.
- Substance over polish
- Restraint over volume
- Client-first, always
- Engineering over inspiration
- Quiet, by design
Who builds this.
Real names. Real backgrounds. Real operational scars.
Mohamed Yasser
Operations · Odoo · Supply Chain
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the software, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the software industry, Mich has helped the company to get where it is today. Mich is among the best minds.